Customers buy drinks at a Shuyi Grass Jelly store in Depok, Indonesia, Nov 28, 2024. [Photo/Xinhua]

Chinese brewed-to-order coffee and tea beverages have created a trend in Indonesia in recent years, Xinhua News Agency reported on Monday.

Coffee and tea shops from China are fast becoming a distinct street scene in Jakarta, not only bringing a sense of 'sweetness' to local people, but also injecting new vitality to local development.

Chinese on-premise beverage and ice-cream company Mixue Bingcheng opened its first store in Bandung, Indonesia in 2020. To date, the beverage company operates more than 2,600 stores in Indonesia, making it the overseas country with the largest number of Mixue stores.

In addition, other Chinese beverage brands such as Cotti Coffee and Shuyi Tealicious have also entered the Indonesian market and become popular in the country.

High-quality beverages and affordability is a significant reason that has contributed to Chinese beverage brands gaining popularity in Indonesia. To maintain that popularity, Chinese tea and coffee enterprises have built a complete supply chain system, to achieve cost control and food safety.

Two staff members behind the reception desk of Mixue Bingcheng's Indonesia company, in Jakarta, on Nov 29, 2024. [Photo/Xinhua]

Not only bringing sweetness to consumers, Chinese tea and coffee brands have also created a large number of job opportunities for the local people.

Mixue Bingcheng has helped more than 1,400 of their Indonesian business partners to start their own businesses, creating around 12,800 jobs in Mixue's stores, according to the company's website of Indonesian dispatch.

"Presently, our company employs about 250 people in Indonesia, of which more than 96 percent are local employees," said Han Wenchao, the company's operating director of Indonesia.

Reviewer1:  Huang Mengyao

Reviewer2: Zhang Yanlan

Reviewer3:Tang Caihong

English Reviewer: Shen Fei